Our services

Strategy

At the beginning of any venture, idealism is a powerful driving force. We believe that successful brands have a higher ideal at their core, something that appeals to universal human motivation. So we take the goal of a brand - the best of itself - and combine it with cultural and social developments relevant to your brand (sense of place) and trends to literally and figuratively create the ideal picture: a vision of how the world should be linked to the decision to work for it. This is the ideal start for the unique story of each brand. It's Story Making, and it's the first step we take.

 

Positioning

Finding the so-called gap in the market. What is the target group, what keeps them busy and how do you reach them? Putting the brand on the map by introducing it to the desired target group with the help of an introduction campaign or by giving ideas for promotional actions and products is one of the possibilities. In this phase, the schedules and costs can also be made transparent for design and production.

 

Design

Then we get to work on finding compelling ways to emotionally bring that story to life, using design. Of course we make sure that that design reaches the right target group and persuades them to take action, wherever they are! We can tell you a lot more about all the great things that happen if you follow our process. But sometimes a picture is worth 1000 words and the best way to tell a story is to let the work speak for itself.

 

Production

Graphic Identities

Logo design and icon
Typography and color palette
Business Cards and Stationery

Websites & Webshops

Design and development

Packaging

Shipping boxes
Food packaging

Printed matter

Style guides
Magazines/Brochures
Posters, POS Material and flyers

Campaigns

Photo and Video production guidance
Printing Guidance

 

Why design is essential

  • Lonely Planet

    When creating a brand, we research the “sense of place” and social developments and trends to literally and figuratively create the ideal picture: It is therefore not surprising that of Lonely Planet's “top 10 places to eat & drink off -the-beaten-track in Amsterdam”, five are designed by us!